/ Work

Our work is our craft

Every piece of work has a bit of our heart and soul. Every activity and communication is there for a reason.

Collaboration

We’re open and honest with each other and our clients: doing the right thing, not the easy thing.

Their energy and passion are infectious… together we developed highly effective tools, delivered in a fun and engaging manner.

Head of Marketing, Surgical, Bausch + Lomb

Making human connections through…

  • Brand strategy
  • Behavioural research and insight
  • Behaviour change
  • Branding
  • Brand launch or relaunch
  • Advertising
  • Detail aids
  • Websites
  • MoA videos
  • Congress booths
  • Corporate videos
  • Disease awareness
  • Patient support and education
  • Community health engagement
  • Internal engagement and training
  • Omnichannel strategy
  • Content creation
  • Experiential

Outstanding materials, highly praised by colleagues and customers.

Global Brand Lead, Pfizer

Awards

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Finalist

Communiqué

Excellence in patient programmes

– Fighting Failure

2021

Finalist

Creative Floor

Best use of technology

– Muscle Maps Tool

2022

Winner

Creative Floor

Business to business

– Poster Gallery

2020

GOLD

PM Society Digital Awards

Charities, patient associations & the NHS

– Here for Life

2023

Finalist

PM Society Digital Awards

Innovation – creativity

– Muscle Maps Tool

2024

HIGHLY COMMENDED

Communiqué

Charitable campaign of the year

– Here for Life

2023

Finalist

Creative Floor

Best use of technology

– 360 Patient Experience

2022

Finalist

Creative Floor

Healthcare professional – best tablet app

– Cations Tool / The Clock

2020

Bronze

PM SOCIETY AWARDS

Creative impact award

– Here for Life

2024

Winner

PMEA

Excellence in patient education and support

– Fighting Failure

2021

FINALIST

Communiqué

Excellence in multichannel comms

– Here for Life

2023

Finalist

Creative Floor

Internal comms

– Daniel Immersive Experience

2022

FINALIST

PM SOCIETY AWARDS

Charity or patient organisation

– Here for Life

2024

Gold

PM Society Digital Awards

Innovation – creativity

– The Box

2020

winner

PMEA

Excellence in new product introductions

– Jazz Pharmeceuticals' EU Launch of Sunosi

2021

FINALIST

Communiqué

Excellence in healthcare partnerships

– Here for Life

2023

FINALIST

PM SOCIETY AWARDS

External comms campaign

– Seeing Joy in the Everyday

2024

Finalist

PM Society Digital Awards

Craft – Film

– Daniel

2021

Silver

PM Society Digital Awards

Craft – Film

– Dos + Dont's video

2020

FINALIST

Creative Floor

Charity pro bono – Mixed media

– Here for Life

2023

FINALIST

PM SOCIETY AWARDS

Internal comms campaign

– Headstart

2024

FINALIST

Creative Floor

Charity pro bono – Photography

– Here for Life

2023

FINALIST

PM SOCIETY AWARDS

Meetings, events and exhibitions

– The Time Back Room

2024

FINALIST

Creative Floor

Charity pro bono – Social media

– Here for Life

2023

FINALIST

The Drum Marketing Awards

Public sector/charity/not for profit

– Here for Life

2023

One of the most impactful pieces of work I have ever seen.

UK Sales Director, Jazz

Case studies

A lot of our work can’t be shared in the public domain, but here’s a selection of projects that can.

If you'd like to see more, please check our awards or drop us a line at hello@saltthinking.com.

You delivered a special piece of work: high quality, thoughtprovoking… it will ultimately stand the test of time.

Marketing Director, Jazz Pharmaceuticals

So thoughtprovoking and real. We have a team member with the condition who said “You got it right”. If a patient thinks you’ve portrayed them well, that’s a reason to be happy and proud.

BU Head, Jazz Pharmaceuticals

Our clients say nice things about us

100

Say we’re a great partner for them and their brand

100

Think we are good people 
to work with

100

Say we surprise them (in a good way)

86

Think we deliver more than they’d expect

93

Said we help them build on their strategic thinking

87

Say we constructively challenge them

100

Think Salt feels like a nice place to work

100

Say we are highly creative

93

Think we get the small stuff right

100

Say we really get them and their brand

93

Say we deliver on time and on budget

87

Think we are good value for money

Salt take a brief and very quickly produce creative ideas and deliverables that I’ve never used before, or imagined could work.

Brand Manager, Ipsen Pharmaceuticals