Area
- Spasticity
Scope
- Key message training
The Box
A brand update presented our client with new key messages and a problem: getting their global teams to remember them. Salt developed an immersive (and gold award-winning) escape room-inspired experience, The Box. Teams battled against the clock, and each other, to solve clues contained within a mysterious box; each solved clue revealing a key message. This one-day, one-off event went down so well, it ended up being rolled out in a series of ‘rooms’ across Europe. Almost 200 people across sales, marketing, medical, regulatory and leadership have experienced The Box.
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